SEO Service In Noida

Search Engine Optimization (SEO)

Search engine optimization, when properly executed, consists of technical optimization, on-page optimization (which includes content development, user-experience evaluation and improvements, and internal link optimization), and link outreach once link-worthy content (textual or otherwise) has been identified or created. This conceptually simple process can become a daunting task. But fret not, we are here to help!

Types of SEO

• White Hat SEO
• Black Hat SEO

White Hat SEO

Definition- White hat SEO utilizes techniques and methods to improve the search engine rankings of a website which don't run afoul of search engine (mainly Google) guidelines.

Wholesomeness Level- High

Techniques- Some white hat SEO techniques include: high quality content development, website HTML optimization and restructuring, link acquisition campaigns supported by high quality content and manual research and outreach.What to Expect- Steady, gradual, but lasting growth in rankings.

Black Hat SEO

Black Hat SEO exploits weaknesses in the search engine algorithms to obtain high rankings for a website. Such techniques and methods are in direct conflict with search engine guidelines.

Definition- Very Low (not wholesome at all if you ask those in charge of cleaning search engine result page spam)

Wholesomeness Level- Some black hat SEO techniques include: link spam, keyword stuffing, cloaking, hidden text, and hidden links.What to Expect- Quick, unpredictable, and short-lasting growth in rankings.

The work of most search engine optimization companies, however, operate in a gray area, aptly named Gray Hat search engine optimization. Whether by design or pressure from clients to deliver results, many search engine optimization companies try to deliver solutions and results for customers by utilizing techniques which don't quite cross the line into black hat SEO, but are well outside of what would be considered white hat search engine optimization.